Lava

Lava

Lava International Ltd is an Indian mobile handset company with its headquarters in Noida, New Delhi and regional offices across India. Lava's product portfolio includes smartphones, tablets, feature phones and IT accessories. Lava Mobiles was co-founded by Hari Om Rai, Sunil Bhalla, Shailendra Nath Rai and Vishal Sehgal in 2009. In 2012, microchip maker Intel tied up with Lava International to announce the first Intel powered smart

phone under a new brand name XOLO, in India. It is also in 2012 that LAVA also entered the tablet business with E-Tab Z7H. In 2014, Lava launched its flagship Iris Pro 30 smartphone, the first one in the Iris Pro series. The Iris Pro 30 is the most expensive phone in the brand's portfolio currently.

Lava International was established in the year 2003 and was originally named ’Pacetel Communications’. The company is credited with launching the world’s first Intel chip based smartphone. According to IDC Asia Pacific Quarterly Mobile Phone Tracker 2014, Lava Mobiles has a 8% market share in the Indian mobile phone market. In 2013, the company reported close to 30 billion rupees ($500 million) in turnover and in 2014 they aim to achieve more than $1 billion in revenue. On a monthly basis, the company currently produces about 1.5 million units. Lava Mobiles is also looking forward to doubling their revenues from tablets and IT products in FY 2014 from FY 2013 and is focusing on the enterprise space.

Lava International is considered as one of the ‘Indian PowerBrands 2013’ by ICMR. Lava Mobiles awarded “Fastest Growing Mobile Phone Indian Brand” by CMAI (Communications Multimedia and Infrastructure) Lava Is India’s 5th Most Trusted Mobile Handset Brand: TRA Brand Trust Report 2014.Lava International Recognized As ‘Emerging Company of The Year 2013’ At The Voice & Data Telecom Leadership Forum.Lava Mobiles is one of the top five smartphone brands in India as per IDC.