BLUMARINE

BLUMARINE watches

Blufin S.p.A is an Italian fashion house founded by Anna Molinari and her late husband Gianpaolo Tarabini. The core brand is Blumarine, which they started in 1977, followed by Miss Blumarine (1987, 8-14 year old girls), Blugirl (1995, for teenagers) and Anna Molinari (1995),[1] which is being repositioned as their luxury brand. Blumarine has been described as catering "for that brand of Italian miss for whom no dress is too small nor any diamond too big".

HISTORY

Blumarine was established by Anna Molinari and Gianpaolo Tarabini in 1977, in the town of Carpi in the province of Modena. The name was inspired by the couple's favorite color and their love of the sea. In 1980 they made their first appearance at Modit in Milan,where Blumarine was named Designer of the Year, which led to their first show at Milan Fashion Week the following year.[1] The 1986 Milan Fashion Week saw the first collection wholly designed by Anna Molinari.

BRIEF DESCRIPTION

The core brand is Blumarine, which has also been licensed to other companies in the fields of lingerie, accessories, wristwatches, homeware and so on; the perfume license is held by ICR-ITF. However in 2007 the company announced that it would be bringing bags and small leather accessories in-house, with a dedicated new display area in the Milan shop at Via Montenapoleone 20. A major international expansion of Blumarine boutiques is planned, particularly in the Middle East and Asia.

The same is true of the Blugirl brand for young women, launched in 1995 and shown in the Milan international fashion shows since 2002. Dedicated boutiques have been opened in Rome, Milan, Naples, Paris, Kiev, Kyoto, Nagoya, Taipei, Guangzhou, Hangzou, Shangai, Shenzen, Beijing, and Seoul.Blugirl Folies is a new brand, launched in the market in 2007, aimed at younger teenage girls, which integrates the Blugirl line

As the brand took off and they started to license it to other companies, Blufin was set up in 1988 to act as a holding company. By 2006 royalties accounted for €5.5m of their income

PRODUCTS

Company	Model	Model
Blumarine	MW5-1621-113 SS	MW5-2029-025